Small business and the Facebook News Feed changes – ten tips to stay on top

Facebook made a significant announcement last week, about which posts people get to see in their news feeds. More friends and family, less business and bluster. In a statement on the platform, CEO Mark Zuckerberg said he was ‘changing the goal…to helping you have more meaningful social interactions.’  This means ‘you can expect to see more Read More

Digital content – what is it and what does it mean for your business?

Alison Read Digital Content?  So, exactly what is digital content? At its most basic form, it’s simply information that exists in a digital format. For example, when you browse a news website rather than read a newspaper you’re accessing digital content.  When you send an email rather than writing a letter you’re doing so digitally. Traditionally, Read More