The story behind the shot – there’s actually two stories here. The first belongs to Jo Roberts, dietitian and registered nutritionist whose website went live last week. Jo’s approach to wellbeing is very much about sensible eating and wholesome food,
There is always something good in every day
The story behind the shot – this is Durness, the most north-westerly town on the mainland. The little town sprawls along a clifftop, overlooking white sand beaches punctuated with dramatic black stacks. I walked alone to the boardwalk viewpoint at
Integrity is doing the right thing
I wanted to create some memes illustrating my core values, and my integrity is very important to me. I am honest and straightforward, I like supporting other people, I don’t play games or manipulate people for my own gain. If I
Why use a writer or editor?
In an earlier post we defined the differences between copywriting, copy-editing and proofreading. Now, what does that mean for you? When you want to get a message across, someone somewhere needs to define that message. In a small business, that
Give the ones you love wings to fly
How I love this photo! My wee boy Jamie was only three here. Stripped half naked and running wild on the beautiful white sands of Luskentyre, on the Isle of Harris. It was a chilly day, but sunny, which is as
The difference between copywriting, copy-editing and proofreading
Do you need writing, editing or proofing? Copywriting, copy-editing and proofreading are all stages in the process of delivering high quality written content. So the short answer is you’re going to need all three. The question then becomes which ones