Images sell. Presenting a cohesive set of images, consistent with your brand, will give your marketing a really professional polish. But when you’re just starting out, money can be tight. Not all photographers will choose to tell you this, but
I was talking to a potential client recently about panning. Panning is a creative technique used to freeze action and blur the surroundings. It’s used to portray speed, where you have a moving object, such as a car, or racehorse.
Got an expensive DSLR camera? (DSLR = digital single lens reflex, aka a big one you can changes lenses on.) Still using it in auto? You’re not alone! In an earlier blog I discussed the drawbacks of committing to a
(This article was originally created as a Facebook Note on my Facebook page – Alison Read Digital Content) After yesterday’s blogtastic adventures, I was talking to someone this morning about linking your blogs into Facebook; whether to reproduce the full
Want to take great photos? Thinking of getting a fancy camera so you can do just that? Maybe someone said you should get a DSLR, but you’re not even sure you know what that is… Well, in the old days,
The story behind the shot – there’s actually two stories here. The first belongs to Jo Roberts, dietitian and registered nutritionist whose website went live last week. Jo’s approach to wellbeing is very much about sensible eating and wholesome food,
The story behind the shot – this is Durness, the most north-westerly town on the mainland. The little town sprawls along a clifftop, overlooking white sand beaches punctuated with dramatic black stacks. I walked alone to the boardwalk viewpoint at
I wanted to create some memes illustrating my core values, and my integrity is very important to me. I am honest and straightforward, I like supporting other people, I don’t play games or manipulate people for my own gain. If I
In an earlier post we defined the differences between copywriting, copy-editing and proofreading. Now, what does that mean for you? When you want to get a message across, someone somewhere needs to define that message. In a small business, that
How I love this photo! My wee boy Jamie was only three here. Stripped half naked and running wild on the beautiful white sands of Luskentyre, on the Isle of Harris. It was a chilly day, but sunny, which is as
